Jesse Chicago
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Jesse Chicago is a premier contemporary furniture showroom and design studio offering Italian-crafted furniture, lighting, and cabinetry. With over two decades of expertise, they curate modern, high-quality pieces that combine innovation with timeless elegance.
Challenge: As a relatively new website in a saturated interior design and furniture market, Jesse Chicago suffered from low online visibility. Despite offering a premium collection of contemporary Italian furniture and design solutions, the brand struggled to appear in relevant searches, limiting its ability to attract qualified traffic and compete with well-established showrooms in the Chicago area.
Due-Process: We started with advanced keyword research and mapping, targeting transactional and location-based queries to capture high-intent traffic. On-page SEO included rewriting meta titles, restructuring H1–H3 tags, improving internal linking, and optimizing product pages with keyword-rich content and visuals. A technical audit addressed Core Web Vitals, schema markup, and crawlability for stronger site health. Off-page efforts focused on building high-DA backlinks with a balanced anchor text strategy. To ensure sustainable growth, we built a structured 5-month SEO roadmap. Finally, the Google My Business profile was registered and optimized with geo-targeted keywords to boost local search visibility.
Result: In just six months, Jesse Chicago saw a dramatic shift in its online visibility and authority. Clicks rose from 237 in the first month to 280, while impressions surged from 22.5K to 41.2K (+83%). Organic traffic grew from 354 to 592 visits per month (+67%), alongside steady increases in referral and social channels. Domain Authority improved from 16 to 18, with Page Authority climbing to 29, powered by a growing backlink portfolio beyond the initial 269 links.
- SEO
- SMO